The Cloud TV Market
  • Published Date: Aug-2021
  • |
  • 180 Pages
  • |
  • Report ID: IC1628

The Cloud TV Market

The Cloud TV Market is expected to grow from USD 1.96 billion in 2020 to USD 3.31 billion by 2026 at a CAGR of 9.12% from 2020 to 2026.

  • Report Description
  • Table of Content
  • Segmentation
  • Companies

Cloud TV is a software platform which offer set top box or customer premises functionally, which helps Pay-tv operators and other video service providers to get advance user interface and online video experience, to offer the next-generation IPTV and cable television set-up boxes and connected consumer electronics devices. Cloud TV is a feasible television option in which consumers can view whatever they desire the most. The significant speed of the 5G network will make the cloud TV experience uninterrupted. The regions such as Asia Pacific and Europe are developing high-speed internet. The 5G network will enhance the quality and use of cloud TV. The user experience by using cloud TV will be high owing to 5G. More advancement in a telecommunications network will further increase the growth prospects. 

The global Cloud TV Market is segregated on the basis of Deployment Type as Public cloud and Private cloud. Based on Organization Size the global Cloud TV Market is segmented in Small and Medium-sized Enterprises and Large Enterprises. Based on Verticals the global Cloud TV Market is segmented in Telecom companies and Media organizations and broadcasters.

The global Cloud TV Market report provides geographic analysis covering regions, such as Europe, North America, Asia Pacific, and Rest of The World. The Cloud TV Market for each region is further segmented for major countries including the U.S., Canada, Germany, the U.K., France, Italy, China, India, Japan, Brazil, South Africa, and others.

Competitive Analysis

Phoenix TV, Ziggo, PCCW, Oceanic Time Warner, Character Communication and others are among the major players in the global Cloud TV Market. The companies studied in terms of product strategy and various n several growth and expansion strategies to gain a competitive edge in the market. The major players not only follow value chain integration with business operations in multiple stages of the value chain.

  • In November 2020, CommScope and Kaltura collaborated to provide cloud TV offerings to communication service providers and media companies globally. The integrated solutions would leverage the power of AWS to offer a streamlined cloud platform, from planning to delivery, deployment, and implementation, and continuous growth for customers launching large-scale cloud TV services. AWS allows video providers to improve operational flexibility and resilience and take benefit of optimized resources and cost structures.
  • In April 2019, Brightcove acquired the online video platform business of a provider of the cloud video technology named Ooyala Company, for USD 15 million in cash and stock. The strategic acquisition consolidates Brightcove’s position as a market leader in the online video industry. With the acquisition, Ooyala’s OVP customers joined the list of companies which are working with Brightcove.

The global Cloud TV Market has been segmented as below:

Cloud TV Market, By Deployment Type

  • Public cloud
  • Private cloud

Cloud TV Market, By Organization Size

  • Small and Medium-sized Enterprises
  • Large Enterprises

Cloud TV Market, By Vertical

  • Telecom companies
  • Media organizations and broadcasters

Cloud TV Market, By Region

  • Europe
  • North America
  • Asia Pacific
  • Rest of The World

Cloud TV Market, By Company

  • Phoenix TV
  • Ziggo
  • PCCW
  • Oceanic Time Warner
  • Character Communication
  • Liberty Global
  • Blinkbox
  • Altice USA
  • Comcast Corporation
  • ActiveVideo Networks (ARRIS International)
  • Charter Communication
  • Time Warner Oceanic
  • Cablevision System
  • Deutsche Telekom
  • Ooyala
  • Brightcove

The report covers the below scope:

  • Global Cloud TV Market sizes from 2020 to 2026, along with CAGR for 2020-2026
  • Market size comparison for 2019 vs 2026, with actual data for 2019, estimates for 2019 and forecast from 2020 to 2026
  • Global Cloud TV Market trends, covering comprehensive range of consumer trends & manufacturer trends
  • Value chain analysis covering participants from raw material suppliers to the downstream buyer in the global Cloud TV Market
  • Major market opportunities and challenges in forecast timeframe to be focused
  • Competitive landscape with analysis on competition pattern, portfolio comparisons, development trends and strategic management
  • Comprehensive company profiles of the key industry players

The years considered for the study are as follows:

  • Base year - 2019
  • Estimated year - 2019
  • Projected year - 2020
  • Forecast period - 2021 to 2026

Report Scope:

The global Cloud TV Market report scope includes detailed study covering underlying factors influencing the industry trends. The report covers analysis on regional and country level market dynamics. The scope also covers competitive overview providing company market shares along with company profiles for major revenue contributing companies. The report scope includes detailed competitive outlook covering market shares and profiles key participants in the global Cloud TV Market share. Major industry players with significant revenue share include Phoenix TV, Ziggo, PCCW, Oceanic Time Warner, Character Communication and others.

Why to Buy this Report:

  • Gain detailed insights on the Cloud TV industry trends
  • Find complete analysis on the market status
  • Identify the Cloud TV Market opportunities and growth segments
  • Analyse competitive dynamics by evaluating business segments & product portfolios
  • Facilitate strategy planning and industry dynamics to enhance decision making

Target Audience:

  • The report targeted towards the existing players in the industry is as follows:
  • Market Manufacturers/Service Providers
  • Market Wholesale/Traders
  • Investment and Financial Institutions

Free and Paid Customization based on the requirement


1.      Introduction

1.1.       Key Points

1.2.      Report Description

1.3.      Markets Covered

1.4.      Stakeholders

2.     Research Methodology

2.1.      Research Scope

2.2.     Research Methodology

2.2.1.     Market Research Process

2.2.2.    Research Methodology

2.2.2.1.           Secondary Research

2.2.2.2.          Primary Research

2.2.2.3.          Models for Estimation

2.3.     Market Size Estimation

2.3.1.     Bottom-Up Approach

2.3.2.    Top-Down Approach

3.     Executive Summary

4.    Market Overview

4.1.      Introduction

4.2.     Drivers

4.3.     Restraints

4.4.     Opportunities

4.5.     Challenges

5.     Cloud TV Market, By Deployment Type

5.1.      Key Points

5.2.  Public cloud

5.3.  Private cloud

6.    Cloud TV Market, By Organization Size

6.1.      Key Points

6.2. Small and Medium-sized Enterprises

6.3. Large Enterprises

7.     Cloud TV Market, By Vertical

7.1.      Key Points

7.2.  Telecom companies

7.3.  Media organizations and broadcasters

8.    Competitive Landscape

8.1.      Introduction

8.2.     Start-up companies- Cloud TV Market

8.3.     Recent Developments

8.3.1.     Mergers & Acquisitions

8.3.2.    New Product Developments

8.3.3.    Portfolio/Production Capacity Expansions

8.3.4.    Joint Ventures, Collaborations, Partnerships & Agreements

8.3.5.    Others

9.    Company Profile

9.1.  Phoenix TV

9.2. Ziggo

9.3. PCCW

9.4. Oceanic Time Warner

9.5.  Character Communication

9.6. Liberty Global

9.7.  Blinkbox

9.8. Altice USA

9.9. Comcast Corporation

9.10.    ActiveVideo Networks (ARRIS International)

9.11.      Charter Communication

9.12.    Time Warner Oceanic

9.13.     Cablevision System

9.14.    Deutsche Telekom

9.15.     Ooyala

9.16.    Brightcove


Cloud TV Market, By Deployment Type

  • Public cloud
  • Private cloud

Cloud TV Market, By Organization Size

  • Small and Medium-sized Enterprises
  • Large Enterprises

Cloud TV Market, By Vertical

  • Telecom companies
  • Media organizations and broadcasters

Cloud TV Market, By Company

  • Phoenix TV
  • Ziggo
  • PCCW
  • Oceanic Time Warner
  • Character Communication
  • Liberty Global
  • Blinkbox
  • Altice USA
  • Comcast Corporation
  • ActiveVideo Networks (ARRIS International)
  • Charter Communication
  • Time Warner Oceanic
  • Cablevision System
  • Deutsche Telekom
  • Ooyala
  • Brightcove

License Options

  • Single 1500 USD
  • Multiple 3000 USD