Digital Signage Market

Dynamic signage is that the alternate name for digital signage. It is the electronic display that wants to broadcast information, menus, advertise, television programming, and other content. Various technologies are employed by the digital sign like LCD, plasma displays, LED, and projected image so as to display the contents. The numerous verticals wherein the digital signs are used include retail stores, restaurants, hotels, corporate buildings, and other locations. The main factors that are contributing to the worldwide market growth are the event within the government and education sectors, the low price of the displays, and therefore the changing preferences of the user. The opposite factors that are contributing to the market growth are increasing infrastructure and therefore the demand for the in-store digital signage on the brand perception, the increasing usage at the airports, and therefore the increase within consumer awareness. There are technological advancements that are made during this field like near field communication technologies, touch screen technology, and lots of others which have created new opportunities within the market. Along with factors that are affecting the market growth in a positive way, there also are factors that are restraining the market growth like the destruction of the displays, power problems, high initial cost of capital, and lack of standardization. The market is segregated on the basis of Offering as Hardware, Software, and Services. Based on Product the market is segmented in Video Wall and Standalone Display. Based on Application the market is segmented in Indoor and Outdoor. Based on Vertical, the market is segmented in Commercial, Infrastructural, and Industrial.

The global market report provides geographical analysis covering regions, such as Europe, North America, Asia Pacific, and the Rest of The World. The market for each region is further segmented for major countries including the U.S., Canada, Germany, the U.K., France, Italy, China, India, Japan, Brazil, South Africa, and others.

Competitive Rivalry

Samsung Electronics, LG Electronics, Leyard Optoelectronic, NEC Corp., Sony, BARCO, Panasonic, Shanghai Goodview Electronics, Scala, E Ink Holdings, and others are among the major players in the market. The companies studied in terms of product strategy and various n several growths and expansion strategies to gain a competitive edge in the market. The major players not only follow value chain integration with business operations in multiple stages of the value chain.

The global Digital Signage market has been segmented as below:

By Offering

• Hardware
  • Displays
    • Technology
    • Resolution
    • Brightness
  • Media Players
  • Other Hardware Products
• Software
  • Edge Server Software
  • Content Management System
  • Others
• Services
  • Installation Services
  • Maintenance & Support Services
  • Consulting & Other Services

By Product

• Video Wall
• Standalone Display
  • Kiosks
  • Menu Boards
  • Billboards
  • Other Standalone Displays

By Application

• Indoor
• Outdoor

By Vertical

• Commercial
  • Retail
  • Corporate and Broadcast
  • Healthcare
  • Hospitality
  • Government, Command and Control Center
• Infrastructural
  • Transportation and Public Places
  • Sports and Entertainment
• Industrial

By Region

• Europe
• North America
• Asia Pacific
• Rest of The World

By Company

• Samsung Electronics
• LG Electronics
• Leyard Optoelectronic
• NEC Corp.
• Sony
• BARCO
• Panasonic
• Shanghai Goodview Electronics
• Scala
• E Ink Holdings
• BenQ Group.
• Intuiface
• DaKTronics (Adflow Networks)
• Christie Digital Systems
• Omnivex Corporation
• Deepsky Corporation
• Delta Electronics
• Exceptional 3D

The report covers the below scope:

• Global market sizes from 2019 to 2026, along with CAGR for 2020-2026
• Market size comparison for 2020 vs 2026, with actual data for 2020, estimates for 2021 and forecast from 2021 to 2026
• Global market trends, covering a comprehensive range of consumer trends & manufacturer trends
• Value chain analysis covering participants from raw material suppliers to the downstream buyer in the market
• Major market opportunities and challenges in forecast timeframe to be focused
• Competitive landscape with analysis of competition pattern, portfolio comparisons, development trends, and strategic management
• Comprehensive company profiles of the key industry players

The years considered for the study are as follows:

• Base year - 2019
• Estimated year - 2020
• Projected year - 2021
• Forecast period - 2021 to 2026

Report Scope:

The global market report scope includes a detailed study covering underlying factors influencing the industry trends. The report covers the analysis of regional and country-level market dynamics. The scope also covers competitive overview providing company market shares along with company profiles for major revenue contributing companies. The report scope includes a detailed competitive outlook covering market shares and profiles key participants in the market share. Major industry players with significant revenue share include Samsung Electronics, LG Electronics, Leyard Optoelectronic, NEC Corp., Sony, BARCO, Panasonic, Shanghai Goodview Electronics, Scala, E Ink Holdings, and others.

Why to Buy this Report:

• Gain detailed insights on the Digital Signage industry trends
• Find a complete analysis of the market status
• Identify the market opportunities and growth segments
• Analyze competitive dynamics by evaluating business segments & product portfolios
• Facilitate strategy planning and industry dynamics to enhance decision making

Target Audience:

The report targeted the existing players in the industry is as follows:

• Market Manufacturers/Service Providers
• Market Wholesale/Traders
• Investment and Financial Institutions

Free and Paid Customization based on the requirement

Report Content

1. Introduction

            1.1 Key Insights

            1.2 Report Overview

            1.3 Markets Covered

            1.4 Stakeholders

2. Research Methodology

            2.1 Research Scope

            2.2 Market Research Process

            2.3 Research Data Analysis

                        2.4.1 Secondary Research

                        2.4.2 Primary Research

                        2.4.3 Models for Estimation

            2.5 Market Size Estimation

                        2.5.1 Bottom-Up Approach - Segmental Market Analysis

                        2.5.2 Top-Down Approach - Parent Market Analysis

3. Executive Summary
4. Market Overview

            4.1 Introduction

                        4.2.1 Drivers

                        4.2.2 Restraints

                        4.2.3 Opportunities

                        4.2.4 Challenges

            4.2 Porter's Five Force Analysis

5. By Offering

            5.1 Introduction

            5.2 Hardware

                        5.2.1 Market Overview

                        5.2.2 Market Size and Forecast

            5.3 Software

                        5.3.1 Market Overview

                        5.3.2 Market Size and Forecast

            5.4 Services

                        5.4.1 Market Overview

                        5.4.2 Market Size and Forecast

6. By Product

            6.1 Introduction

            6.2 Video Wall

                        6.2.1 Market Overview

                        6.2.2 Market Size and Forecast

            6.3 Standalone Display

                        6.3.1 Market Overview

                        6.3.2 Market Size and Forecast

7. By Application

            7.1 Introduction

            7.2 Indoor

                        7.2.1 Market Overview

                        7.2.2 Market Size and Forecast

            7.3 Outdoor

                        7.3.1 Market Overview

                        7.3.2 Market Size and Forecast

8. By Vertical

            8.1 Introduction

            8.2 Commercial

                        8.2.1 Market Overview

                        8.2.2 Market Size and Forecast

            8.3 Infrastructural

                        8.3.1 Market Overview

                        8.3.2 Market Size and Forecast

            8.4 Industrial

                        8.4.1 Market Overview

                        8.4.2 Market Size and Forecast

9. By Geography

            9.1 Introduction

            9.2 Europe

                        9.2.1 Europe Market, By Offering

                        9.2.2 Europe Market, By Product

                        9.2.3 Europe Market, By Application

                        9.2.4 Europe Market, By Vertical

            9.3 North America

                        9.3.1 North America Market, By Offering

                        9.3.2 North America Market, By Product

                        9.3.3 North America Market, By Application

                        9.3.4 North America Market, By Vertical

            9.4 Asia Pacific

                        9.4.1 Asia Pacific Market, By Offering

                        9.4.2 Asia Pacific Market, By Product

                        9.4.3 Asia Pacific Market, By Application

                        9.4.4 Asia Pacific Market, By Vertical

            9.5 Rest of The World

                        9.5.1 Rest of The World Market, By Offering

                        9.5.2 Rest of The World Market, By Product

                        9.5.3 Rest of The World Market, By Application

                        9.5.4 Rest of The World Market, By Vertical

10. Competitive Insights

            10.1 Key Insights

            10.2 Company Market Share Analysis

            10.3 Strategic Outlook

                        10.3.1 Mergers & Acquisitions

                        10.3.2 New Product Development

                        10.3.3 Portfolio/Production Capacity Expansions

                        10.3.4 Joint Ventures, Collaborations, Partnerships & Agreements

                        10.3.5 Others

11. Company Profiles

(Overview, Key Financials, Recent Developments, Product and Service Offering)

• Samsung Electronics
• LG Electronics
• Leyard Optoelectronic
• NEC Corp.
• Sony
• BARCO
• Panasonic
• Shanghai Goodview Electronics
• Scala
• E Ink Holdings
• BenQ Group.
• Intuiface
• DaKTronics (Adflow Networks)
• Christie Digital Systems
• Omnivex Corporation
• Deepsky Corporation
• Delta Electronics
• Exceptional 3D